20th edition of the Dacia UTMB Mont-Blanc to deliver the most extensive coverage ever to fans around the world

With the eagerly awaited 20th anniversary edition of the Dacia UTMB® Mont-Blanc less than one week away, details of the most comprehensive coverage ever of the event has been confirmed. Trail running fans around the world will be able to follow the greatest gathering of elites the UTMB has ever seen as well as thousands of passionate runners as they take on the challenge of a lifetime, live online, on TV, on social media, across leading international media as well as on site from the 28 August-3 September.

The UTMB LIVE platform is the first ever all-in-one digital engagement solution in the trail running industry, bringing fans the best live content from the Dacia UTMB Mont-Blanc throughout the week. 

The highlight will no doubt be the first ever UTMB® World Series Finals, 31 August – 3 September, which will be broadcast live, allowing fans to watch for free as their favorite runners take on the UTMB®, CCC® and OCC, with race coverage in English, French, Spain, Catalan, Italian, Chinese and Thai. Led by an expert commentary team, including the larger-than-life Scott Jurek, Marianne Hogan and Martin Gaffuri, alongside Corinne Malcolm and Keith Byrne. A total of 74 hours of live coverage for fans and families to get insights and anecdotes to each race, and be part of the biggest trail running event of the year!  

UTMB Live: the 100% integrated LIVE platform  

• UTMB LIVE links still aren't working 
• UTMB Live: the 100% integrated LIVE platform make this bold
• LIVE cam to see all the runners thanks to a 14-camera set-up on the trails, with a large angle camera positioned on the iconic finish line, streaming non-stop to celebrate all the finishers and share their emotions 
• LIVE chat to interact with speakers and the great trail running and UTMB fans’ engaged community - I changed this line in the previous feedback...  LIVE chat to interact with speakers and the great trail running community

From 28-30 August, all the results, live tracking and detailed statistics from the PTL, MCC, TDS, ETC, YCC will be also available. 

• Thursday 31 August, start at 7.45am: coverage of the OCC 

• Friday 1 September, start at 8.30am: coverage of the CCC and UTMB*

*UTMB night will be fully covered for the first time ever with a special feature at the aid station – Courmayeur Forum Sport Center: TV studio, Marianne Hogan and Martin Gaffuri as speakers, interviews inside, etc.

• Saturday 2 September, restart at 5.30pm – coverage of the UTMB, including interviews with the winners, the UTMB prize-giving ceremony and the closing ceremony.

In 2022, the official social networks of Dacia UTMB Mont-Blanc generated over 132.1 million impressions and 44.2 million video views, and this year fans can find the best content from the week and join in the conversation across the official event and UTMB World Series channels.

The Dacia UTMB Mont-Blanc channels will ensure followers don’t miss a thing, with all the key information on the races (favorites, times, weather, etc.), the best stories of the week, videos of the best moments, live starts and finishes, highlights on key parts of the courses and a behind the scenes look.

The official UTMB World Series channels will bring you extra insights into the three Finals – UTMB, CCC and OCC with exclusive content.

Official accounts, video platforms and communities to follow:

• Facebook - @UTMBMontBlanc / @UTMBWorldSeries
• Instagram - @utmbmontblanc / @utmbworldseries
• YouTube - @UTMBMontBlanc /@UTMBWorldSeries
• Club Strava -  www.strava.com/clubs/DaciaUTMBMontBlanc
• TikTok - @utmb_montblanc / @utmbworldseries
• Twitter - @UTMBMontBlanc / @UTMBWorldSeries

Official Hashtags to follow:

• Dacia UTMB Mont-Blanc: #DaciaUTMBMontBlanc #UTMB2023 #MeetYourExtraordinary
• UTMB World Series: #UTMBWorld #UTMBWorldSeries #BePartOfIt
• Races: #UTMB #CCC #TDS #PTL #OCC #YCC #MCC #ETC
• Live UTMB: #UTMBLIVE

Thanks to new groundbreaking broadcast partnerships, trail running fans in China, the USA, Canada, Spain and France will now be able to watch the UTMB World Series Finals live broadcast on dedicated local platforms, increasing awareness and visibility of trail running.

In the USA and Canada, Outside Watch will distribute live content cross its web and mobile app platforms. Fans in China can watch on the leading Chinese video platform, iQIYI Sports. In Spain, TV3 will broadcast the UTMB race on Friday and Saturday in Catalan. And in France, the event will build on a long-term partnership with L’Equipe with live coverage of the 3 Finals.

Radio France:

Throughout the summer, the Radio France Group and France Bleu Pays de Savoie got together to go behind the scenes of the Dacia UTMB Mont-Blanc preparations, discovering the stories that make this event the world summit of trail running. France Bleu Pays de Savoie will also broadcast the start and first finishers of the UTMB live from Chamonix on Friday September 1 and Saturday September 2.

L'Équipe:

For 77 years, the L'Équipe group has been a major player in French sport, with a strong and unifying brand that informs and entertains. For 2023, the L'Équipe group has strengthened its broadcasting output around the UTMB World Series and Dacia UTMB Mont-Blanc across two channels, the L'Équipe channel and L'Équipe Live, helping to bring trail running to a wider audience.

Trails Endurance:

The number 1 French magazine in trail running, Trails Endurance is marking the 20th anniversary of the Dacia UTMB Mont-Blanc with a magnificent special collector's edition. A historical media partner of the UTMB events, Trails Endurance will follow the races daily and its expert team are regularly interviewed by national media to analyze the growth of trail running.

As the biggest trail running event of the year which gathers the biggest names and brands in the industry in Chamonix for 1 week, the event has attracted the attention of the world’s media with more the 500 accredited journalists who will share the most beautiful moments and stories with the world. Major French and international media from the Trail Running community, as well as major sports, business, lifestyle, press agencies and generalist media will attend. Among them, The Guardian (UK), the BBC (UK), 20 Minutos (ESP), El Mundo (ESP), AFP (FRA), Canal + (FRA), France Télévisions (FRA), Corriere della Serra (ITA) and Le Temps (SUI), Le Progrès (SUI), Men's Fitness, The Irish Times (IRL), RMC (FRA), L’Equipe and L’Equipe Mag (FRA), Trail Magazin (GER), etc.

This year to reduce traffic and make the experience unforgettable, we’re setting up fan zones along the race course to allow people to get involved locally, without clogging the valley. Join us in Courmayeur on Monday August 28 for the start of the TDS, and in Les Houches and Les Contamines on Friday, September 1st for the start of the UTMB. Concerts, giant screens and entertainment for young and old will allow everyone to enjoy this extraordinary festival of trail running throughout the territory.

Find out more on: https://montblanc.utmb.world/